Saboba

Founded by Raed Saboba, a passionate entrepreneur with over 20 years of experience in the grocery industry, Al Mutamayeza for Frozen Food Trading is a company that distributes frozen and processed meat and poultry products under its own brand name, Saboba.

United Birba Enterprises

United Birba Enterprises (UBE) started as a trading company in 2010, trading in foam mattresses, pillows, marbles, right-hand steering vehicles, tires and lubricants. After one of its main suppliers lost his factory due to a fire, Nasser Al Habsi, the founder of UBE decided to venture into the manufacture of its own mattresses. Nasser then